Reliance Brands acquires majority stake in Abu Jani Sandeep Khosla
Reliance Brands Limited (RBL), a subsidiary of Reliance Retail Ventures Ltd, on April 19 signed a definitive agreement to invest well by itself and / or through its affiliates at Couturiers Foremost India Abu Jani Sandeep Khosla (AJSK) for 51 percent of the majority shares.
This strategic partnership aims to accelerate the growth plan of a 35-year-old Couture house in India and throughout the world.
Talking about acquisitions, Isha Ambani, Director, Reliance Retail Ventures Ltd allows us to build a stronger platform for their commitment to be eager to reinstall Indian crafts. Inspiration from the old ones to make with a new approach is their gift. “Abu Sandeep has been very successful for more than three decades and it is time for their efforts to present the vision of their luxury which is not shy to reach every corner and corner of the world, carving unique space for brands globally, making them an Indian style ambassador. “He added.
With new partnerships, the brand is committed to fighting for extraordinary Indian craftsmen and issuing their amazing skills on the world stage. The updated focus will allow brands to position India as the best creator, compete with the best throughout the world, a press statement said.When we started Abu Jani Sandeep Khosla our mission was clear, we wanted to bring the perfect expertise and sense of Indian style that had developed for centuries to the modern world. We want Indians feel proud of our culture and we are determined to ensure it is respected in the global fashion landscape. In the last 35 years we have done that, not only do we bring traditional techniques back to life, but we have also created a new one that reflects modern Indian tastes and culture, “said Abu Sandeep.
“Now with the reliance brand support, we will finally be able to fulfill our ambitions about global expansion. With a world-class RBL team directed our brand to the global stage, this is a fun time for this Indian fashion. With this new business we hope to place our plane Permanently in place, on the runway and the best rack in the whole world, “Abu Sandeep said.
Abu Jani’s mode label Sandeep Khosla currently displays three other labels, origin by Abu Sandeep, Gulabo by Abu Sandeep and Mard by Abu Sandeep.
